We’re Mark Henninger and Danya Henninger, and we founded Imagic Digital in 1997.

Based in Philadelphia, we work with companies and firms to create compelling photos and videos.

We’re photographers and digital imaging experts who love to adopt new software and tech to capture the best imagery of the world around us.

Over our two-decade history, we’ve worked closely with hotels, golf clubs, yacht makers, architects, developers, home designers, construction companies, civil engineering firms, restaurants and other businesses both small and large.

Photography

Natural light, fantastic color, clear focus and great storytelling. That’s Imagic Digital.

We work with public entities and private businesses to showcase both exterior and interior spaces, as well as aerial overviews. Our clients have included Toll Brothers, Wyndham Worldwide, Marriott Hotels, Regal Cinemas, Parkway Corporation, Pinehurst, Visit Philadelphia and the Knight Foundation.

We use a handful of cameras, including SLRs, drones, and action cams. Our equipment changes almost constantly as technology advances.

Mark holds certifications as a Google Master Photographer, Google Master Reviewer, Google Street View Trusted Photographer and Google Expert Director.

Video

Using a combination of drone-shot and stabilized ground-level video, we produce  videos that showcase everything from commercial developments to civil engineering projects.

This showcase of Philadelphia’s Cherry Street Pier in the midst of its renovation by the city, uses interior and aerial drone videography, and has a custom soundtrack.

A tour through Temple University’s main campus in North Philadelphia, shot in summer 2020 via Onewheel and drone.

A video tour of The Rail Park, aka “Philadelphia’s High Line,” was shot and produced in under 24 hours.

Shot and produced in 2011, this video highlights what was then a novelty: an automated parking garage. It’s in 1706 Rittenhouse, one of the most high-end residential towers in Philadelphia.

Times Square in March 2019. This isn’t a produced video, but a continuous take captured using a Onewheel, showcasing the vibrant center of Manhattan.

Our story

Imagic Digital is a partnership between Danya and Mark Henninger. (Yes, we’re married.) When we founded our firm in 1997, we were self-taught digital explorers with a background in analog photography.

We met in the mid-’90s in Providence, R.I. At the time, Mark’s loft had a full-color chemical darkroom right next to a computer running Photoshop 1.0. From then on, we were hooked. We used to stay up all night teaching ourselves how to use imaging software — and we maintain a fierce love and respect for these powerful tools that can represent and help re-imagine the world around us.

As pioneers in digital creative services, our client base grew quickly. We decided to concentrate on the hospitality industry, and began providing photos, videos and interactive presentations to golf clubs, hotels, luxury homes, yacht builders and others around the U.S. and throughout North America.

Over the past decade,  our focus has grown to include imaging technology consulting. Mark is editor AVS Forum, a global site focused on audio-visual equipment and home theater. He regularly provides insights to some of the world’s top TV and stereo manufacturers.

Meanwhile, Danya works in journalism as editor of Billy Penn at WHYY, and has developed a deep understanding of the challenges and needs of local communities and the groups and firms that drive them.

We pride ourselves on being early adopters.

Mark Henninger resume
Danya Henninger resume

Some of the cool stuff we use

Gear

  • Sony a7ii
  • Sony a6000
  • GoPro Fusion (Google Street View)
  • GoPro MAX (360 photo/video)
  • GoPro Hero8
  • DJI Mavic Air drone
  • DJI Osmo Pocket (pole mounted 4K video/photos)
  • Samsung Galaxy Note10+

Software

  • Adobe Creative Suite — Photoshop, Premiere, Illustrator
  • Sony Vegas (video editing)
  • Ableton Live (music production)

Certifications

  • FAA Part 107 – Remote Pilot, Small Unmanned Aerial Systems (SUAS)
  • THX Certified Professional Video Systems Calibrator – Level 2
  • Google Maps Master Photographer
  • Google Maps Master Videographer
  • Google Maps Master Reviewer
  • Google Street View Recommended Photographer
  • Google Local Guide Level 9